Coach: Allie Silver

Artist Manager Artist Development Consultant, Festival & Event Producer

Language: English

Intro: Want to promote your project but can’t stand networking and don’t know where to go or how to start? Join Allie Silver, self-proclaimed music conference nerd who has been organizing, speaking, attending and promoting showcases at conferences around the world for over 15 years, for some key tools, strategies and insider tips. Never forget – the best and most important promotion for your project is YOU! Learning how to speak confidently and comfortably about what you do and how to put yourself in the right place at the right time is key. Music conferences are some of the best ways to network and boost your project to the next level. It can be a marathon – but with the right preparation and planning, you can not only survive, but thrive, and have a great time while you are at it too.

Content:

• networking strategies

• conference preparation and follow up

• how to apply and get the most out of a showcase

• how to set achievable goals and expectations for attending music industry events and conferences

• tips and tricks of the trade to get the most out of your experience and have a great time too

Target Group: Any artist or artist professional looking to further their career and boost their networking skills and conference strategies

Outcome: After this workshop you will have the skills and strategies you need to feel more comfortable navigating industry events and conferences, including how to best prepare to get the most out of any industry events you may want to attend.

rescheduled date

Expert: Niklas Mündemann

Saxophonist, Instrumental Educator, Freelance Musician, Music Educator, Album Releases, Concert Tours in Europe, Network Builder, Music Market Consultant, Founder of psst!, Music Marketing Agency, Founder of Klimper Klang – Musik Inklusiv e.V.

The workshop is aimed at all musicians who are taking the next step towards a professional career and are currently working on a release or have recently released music. Together, we’ll explore how to strategically plan a release and what matters most. We’ll develop a sample step-by-step marketing plan and cover key topics such as securing funding and finding a label, as well as collaborating with booking and PR agencies.

The workshop will equip you with the necessary know-how for a successful and professional release of your music. You’ll gain a clear overview of the most important dos and don’ts in the music business and valuable insights into essential music marketing strategies.

The content is particularly aimed at musicians who have little experience with release strategies and music marketing so far. But even if you already have some basic knowledge, you can benefit from exciting new insights.

We are happy to present you our Summer Special Artist Meetup:

The Music Pool Berlin Prog-Rock Jam Session.

On the 20th August from 20h-24h you will be able to play and listen to other musicians at our neighbors noisy rooms in the House of Music. Noisy rooms will provide us a professional setting and good music gear.

There will be an opening band and a host through out the jam session, and it will be free of cost!

So if you like 7/4s as much as 4/4s, want to create a spacey vibe, or want to go all out and let your energy flow, this will be your jam!

It’s gonna be a great opportunity to make new connections, or to fully let go.

So mark it in your calendars and come prepared to have fun.

See you then!

Location: Revaler Str. 99 10245 Berlin, RAW, House of Music, Ground Floor

The music industry is often presented as a collection of disconnected parts: labels, managers, publishers, distributors, booking agents and streaming platforms. But understanding how these pieces fit together is often more valuable than understanding any single role in isolation.

This interactive workshop is designed for independent artists, self-managing musicians, emerging managers and anyone looking to better understand the business side of music. Together we’ll explore how the modern music industry actually functions, how money and rights move through the system, and how different industry professionals support an artist’s career at different stages of development.

Through real-world examples, discussion and practical exercises, participants will learn how the recording industry, publishing, live performance, management, distribution, sync licensing and collection societies connect. We’ll also examine common industry myths, discuss whether artists really need every part of the traditional industry structure, and explore how independent artists can make informed decisions about building their team.

By the end of the session, participants will have a clearer understanding of how the music industry works as a whole, how revenue flows through the ecosystem, and how to navigate their own careers with greater confidence.

When You’re the One Keeping It Together

Coach: Simon Hoffmann

Taking responsibility for bands, projects, and grant applications can feel meaningful — and frustrating. Many artists find themselves holding the overview, managing multiple tasks and “hats”, navigating tensions, and keeping things moving alone, often without feeling seen or supported.

This workshop offers practical tools for artists who carry responsibility in complex creative environments. We will explore how to communicate more clearly, regulate emotions in challenging group dynamics, and create more sustainable ways of working together.

With Simon Hoffmann, Berlin-based cellist and systemic coach. Simon consults dozens of startups on how to navigate complex work environments.